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Sephora Collection launches Hydrate line for personalized hydration


 New range features biphasic serum and tailored creams for all skin types, available from March 4th onwards.

  

Deep, customized hydration

 

 Sephora Collection unveils Hydrate line, delivering up to 48-hour intense moisture. Formulas strengthen the skin barrier while addressing specific needs. Moreover, they provide instant comfort and plumper, radiant skin.

 

 Varied textures ensure visible results and pleasant sensory experience. In turn, they keep skin protected throughout the day, regardless of type.

  

Dewy Bubble Serum as foundation

 

 Standout Dewy Bubble Serum is biphasic for all skin types. Shaking activates its potent formula, hydrating 15 skin layers and boosting plumpness by 21%. Lightweight, it preps skin for ideal cream while instantly restoring the barrier.

  

Textures for every need

 

 Bouncy Water Jelly offers fast-absorbing gel for sensitive skin. It enhances hydration and elasticity for dewy, balanced feel without weight. Meanwhile, Satin Light Cream delivers light creamy texture for normal to oily skin.

 

 For dry climates, Balmy Rich Cream envelops normal to dry skin with dense nourishment. Thus, it restores the barrier and provides lasting protection against environmental stress.

  

Availability and access

 

 Hydrate line debuts exclusively on Sephora’s site, app and 45 Brazil stores from March 4. As such, high-performance personalized care becomes widely accessible.

  

About Sephora

 

 World’s leading beauty retailer, Sephora operates in 34 countries with 52,000 passionate employees. Part of LVMH Group since 1997, it curates 500 brands plus Sephora Collection. Therefore, it delivers immersive, personalized experiences across stores and digital.

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